Earn a Business Operations Certificate in Marketing

With our industry-driven Business Operations Certificate in Marketing, students will be introduced to the foundational theories, processes, and techniques of marketing communications.

Students will explore how businesses develop strategic messages, build brand awareness, and connect with target audiences. Emphasis is placed on the evolution of digital marketing and how companies have adapted to the internet to promote and sell their products and services effectively. This certificate is ideal for individuals seeking to enter the marketing field or enhance their current skill set in areas such as advertising, public relations, social media, and e-commerce.

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Why Pursue a Business Operations Certificate in Marketing?

The certificate lets students:

    • Learn industry-specific skills focused on marketing communications, advertising strategies, and digital media trends
    • Develop a solid foundation required for planning and executing effective advertising campaigns across multiple platforms
    • Get practical exposure through hands-on projects, case studies, and simulated marketing campaigns
    • Get guidance from faculty members meant for career advancement or further studies in marketing, communications, and business.

31,100+

New Jobs

Projected for various in-demand skills/roles in the media & communications occupations (including PR specialists, editors, writers), as per BLS.

Complete in

One Year!

Enroll full-time and earn a certificate in just one year!

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Become Career Ready With a Business Operations Certificate in Marketing

Can you see yourself as a successful Marketing Manager?
With our Business Operations Certificate in Marketing, gain in-demand skills through an industry-focused curriculum designed to prepare students for careers in advertising, promotions, and marketing management.

Students will explore core marketing theories, communication strategies, and the digital tools businesses use to engage consumers and drive sales in today’s evolving marketplace. Throughout this program, students learn the latest workforce-ready technical skills, knowledge, competencies, and professional aptitude required in day-to-day as a Marketing Manager.

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    1-year

    Certificate Program

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    Formats

    In-Person, Hybrid

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    30

    Credit Hours

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Curriculum Overview - What You Will Learn

With a Business Operations Certificate in Marketing, students learn hands-on skills necessary to plan and implement a successful advertising campaign using a variety of media vehicles within its legal, ethical, and regulatory environments.

This program delivers students practical understanding of the basic theories, processes, and techniques of marketing communications. The curriculum helps students to:

    • Learn industry-specific skills focused on marketing communications, advertising strategies, and digital media trends
    • Develop a solid foundation required for planning and executing effective advertising campaigns across multiple platforms
    • Get practical exposure through hands-on projects, case studies, and simulated marketing campaigns
    • Get guidance from faculty members meant for career advancement or further studies in marketing, communications, and business.

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Curriculam overview

Build Your Future with Blue Ridge CTC

Blue Ridge CTC facilitates inclusive learning opportunities and a collaborative campus environment to support personal and professional growth.

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    4000+

    Students Per Semester

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    60+

    Degree & Certificate Programs

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    14:1

    Student-Faculty Ratio

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Success Stories of Our Learners

Let’s hear from our alumni who successfully completed this business operations certificate program and came closer to their career goals.

Have Questions? Talk With an Admissions Counselor Today!

Admissions Counselors and Academic Advisors at Blue Ridge Community and Technical College help students navigate career paths throughout their academic careers.

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Worried About Financing? Many Options Exist for Financial Aid.

Blue Ridge CTC provides need-based financial aid to qualified applicants, ensuring all students have equal access to a quality education.

Whether you are a student worrying about tuition fees or are a parent assisting a child pay for college, we have a wide variety of financial resources available.

    • State and Federal Grant Programs
    • Student Work-Study Opportunities
    • Student Loans
    • Special Grant Funding Opportunities
    • Blue Ridge CTC Foundation Scholarship opportunities

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Select a certificate program aligned with your interests, skills, and career objectives. Explore other certificate programs available!

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Frequently Asked Questions

Have questions about our Business Operations Certificate in Marketing? We can help!

With our time and cost-saving business operations certificate in Marketing, students can enter or advance in the business industries by learning industry-specific skills guided by highly trained faculty. The degree also serves as a pathway to plan for future studies.
To choose a suitable certificate in business, you must consider the time to complete, cost of tuition, and quality of the instruction provided. If you need additional insight into career options, consider a free career inventory assessment before exploring course options that align with personal and professional interests.
This certificate is a good option for students who want to build a strong foundation for starting or advancing in their career in their chosen Business Operations Certificate in Marketing discipline. After pursuing a Business Operations Certificate in Marketing, students may seek direct workforce entry positions and are qualified for many lucrative career opportunities available in the local economy. The program incorporates real-world skills and content-specific knowledge needed to land well-paying jobs.

Disclaimer

Note: All salary projections are based on the current position and educational needs. BRCTC cannot guarantee that job titles or the projections given will be the salaries students or graduates will ultimately receive. Two year completion is approximate and based on full-time enrollment. Student testimonials, income statements, and examples on the College website are the results of real students. These testimonials are not intended to guarantee that anyone will achieve the same or similar results. Each individual’s success depends on his or her desire, commitment, dedication, and motivation to pursue academic and workforce opportunities. Testimonials are not intended to create a contract between a student and the College.
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